Eye Candy Eyewear

Eye Candy is an upscale boutique retail store for exotic designer eyewear. The store has a unique vibe and an incredible selection of elusive designer eyewear frames. So we proposed an equally unique design for their new website. The web site design has drawn some great buzz from customers locally and around the world, has helped advance Eye Candy's business, and has also won five international awards for web design. But the website was just the beginning.

eyewear website design

eyewear website design

eightseconds also produced monthly in-store photo shoot raves with customers. The photos from these events were transformed into advertisements, billboards and postcards designs featuring real Eye Candy customers. Customers came back for the fashion fun and the chance to appear on Facebook, billboards, magazine ads, and postcards. We also launched and managed Eye Candy's Facebook presence and built a high fan base promote new designer brands, customer photos, store events and specials.

eyewear website design

eyewear website design

eyewear website design

eyewear website design

marketing eyewear

marketing eyewear

Explore abstract paintings and prints inspired by this design team.

marketing eyewear

Work: Marketing Strategy and Action Plans, Website design and development, Flash, photography and video, event marketing, Search Engine marketing, Social Media marketing, media buying, radio, email marketing, advertising and marketing collateral.

Awards: W3 Award, WebAward, How Interactive Award, IAVA Communicator Awards (Gold and Silver Awards)





Note: In 2011 we decided to resign the Eye Candy account. This was a difficult decision since our team had become personally vested in this brand story and success because we saw such potential. We had a great time with Eye Candy, helping them advance the brand locally and internationally, engaged customers in new exciting ways, and delivered many pieces of award winning marketing and advertising work. But after 5 years there came a time when we didn't share the same beliefs, and we realized couldn't continue making the same personal sacrifices the account needed, so we decided it best to move forward.

Since then Eye Candy has retained a small technology company to handle their marketing.... So please, don't confuse their work with ours.


Copyright © eightseconds, LLC   |  info@eight-seconds.com   |  414-617-1619